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From: Yurop
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Microsoft wants to help you throw a party
Posted by XanTium | July 13 20:51 EST
From arstechnica.com: [QUOTE] Microsoft really wants you to enjoy their weekly Xbox Live Arcade releases. How badly do they want to make sure you're having a good time? They're willing to pay for your games and your food. I've already sent in my request because I'm a big Arcade geek, and I do enjoy some pizza. What exactly is Microsoft furnishing for your gaming pleasure?
A free pizza from Papa John's, 1,000 MS points, and music downloads so you can enjoy your favorite hits from the 80s. They're asking for pictures and reports from your party, and I think this is the best marketing gimmick I have ever seen. They're running the risk of solitary gamers sitting at home alone and eating all the pizza themselves, sure, but imagine the goodwill created if people actually do invite their friends over. You get everyone sitting around, enjoying their 360 with their free pizza and gamers, and people who may not have had a chance to really play a 360 may get the controller. It's like Microsoft is giving you a little bonus if you're willing to demo the system for your friends. [/QUOTE]
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This is a tight idea. I love the marketplace and several parties have come around to playing video games at some point. MS is being a lot less linear than they usually are.
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This is great. I had already talked to some of my female friends from high school and asked if they wanted to play some XBLA games one night. They aren't "hardcore" gamers but XBLA games are exactly what MS wanted them to be - for the nongamers. Simple, addicting, and easy to play, fun too.