Microsoft in for the Long Haul in Japan Options

[Xbox-Scene]

Microsoft in for the Long Haul in Japan Posted by XanTium | July 18 12:40 EST | News Category: Xbox360

From next-gen.biz: [QUOTE] Speaking to Game | Life, Shane Kim, corporate vice president of Microsoft's Game Studios, acknowledged that the company was not going to win in Japan, in this generation at least. "I still am a believer in our ability to do well in Japan. We're not going to win in Japan. We know that. That was never our goal, this generation, to win in Japan. We can win this generation without winning Japan. But we can do well in Japan. Now that's going to take a long time." Jeff Bell, Microsoft's corporate vice president of global marketing, was also frank in his assessment of how the Xbox 360's been performing in Japan. "We are not happy with our situation in Japan. We've got a great team though. Sensui-san is doing a great job at making things better. We launched Blue Dragon and our sales have doubled. Now granted that's a thousand a week, so that's not enough. We are at least making progress," he said. [/QUOTE] Full Story: next-gen.biz | blog.wired.com | siliconera.com

[grim_d]

lost odyssey later this year can only help matters too, it looks awesome.

[bucko]

Meh just get Final Fantasy and Metal Gear Solid multi platform and you will be fine

[stevenalvarado]

like I said in another thread:

I just wish better for MS in Japan.
I also want MS to pay as much attention to the almost 11 million xbox 360 owners around the world as to those 420700 xbox 360 owners in Japan.

[FCTE]

It's extremely hard in Japan because of their brand loyalty to their countries corporations. You have to remember that these are the same people clinging to the heavily outdated Mini-Disc format over Mp3 players simply because it's Sony.

This post has been edited by FCTE: Jul 19 2007, 02:50 AM