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This is truly the way to go. Im not going to bother and download a 10Gb movie, unrar, move computer to livingroom, hookup with projector and audio-system to save £3. The most anoying thing with rental stores is that you have to go there, find a movie, findout its scratched bla bla... And the most disturbing thing about digital distribution have always been the high price. People might be cheap, but most of us just know when the companies are playing with us. So give us the movies at a fair price and we'll gladly pay.
Affordable digital distributed HD Movies that downloads as you watch it: HELL YEA!
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