Joined: 12-November 06
Member No.: 310811
Honest / insane retailer swaps old HD DVD for new Blu-ray gear
Posted by XanTium | 23-2-2008 20:39 EST
From digitalworldtokyo.com: [QUOTE] Edion, the owner of several chains of electronics shops there has taken the unusual step of extending the hand of sympathy to anyone who bought an HD DVD player or recorder from it and is offering to exchange the useless machines for new Blu-ray devices.
Throughout March, customers can return any of seven Toshiba HD DVD decks and swap them for a BD unit from Sony, Panasonic or Sharp. If the latter is more expensive, customers need to make up the balance, but if it's cheaper they'll actually get a refund of the difference. [/QUOTE]
Joined: 24-July 07
From: Chicago, IL, US
Member No.: 350162
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Actually, I don't think the retailer is so insane. The HD-DVD units have really fallen in price. If people want Blu-ray units, which are usually (or is it always) more expensive than the HD-DVD players, people have to pay quite a bit in difference. This also ensures that some people who might have shopped elsewhere for BR players will return to this store.
As it is, I think this retailer will be making a bit of a profit.